What you get
Grounded answers, no-code setup, and the controls teams need to stay accurate.
Try your site →Grounding & trust
- Grounded responses — Answers built from your indexed content. Not from training data.
- Source citations — Responses link to the source page. Visitors can verify. You can trace.
- Honest limits — When information isn’t there, Threada says so. No fabrication.
- AI disclosure — The assistant identifies itself as AI-powered to set expectations clearly.
Setup
- No-code embed — One snippet. Works with WordPress, Webflow, Shopify, custom builds.
- Sitemap-first crawling — Fast, comprehensive indexing. Internal links followed automatically.
- Manual uploads — PDFs, docs, and content that isn’t public.
- JavaScript rendering — SPAs and dynamic content handled correctly.
- Responsive — Works on desktop and mobile.
Customization
- Brand styling — Colors, logo, placement, welcome message.
- Tone — Professional, casual, technical—you decide.
- Multilingual — Auto-detect visitor language or set a default.
- System prompts — Custom instructions with version history.
Live support & handoff
- Live agent transfer — Connect visitors to available agents in the same thread, with agent identity shown.
- Agent availability — Online status with business hours and timezone.
- Shared conversation inbox — Multiple agents reply with full context.
- Async handoff — Capture email-only follow-up requests when no one is available.
- Omnichannel inbox — Email, SMS, WhatsApp templates, social, Slack/Discord, in-app, and voice in one queue.
- Ticketing workflows — SLAs, assignments, statuses, and tags.
- Agent copilot — Summaries and suggested replies inside the workflow.
- Action automations — Trigger refunds, CRM/ticket updates, and Zapier webhooks from a conversation.
- API access — Manage tickets, messages, and actions with scoped keys.
Analytics
- Per-embed metrics — Impressions, opens, messages—by location.
- Top questions — What visitors ask most.
- Unanswered queries — Content gaps surfaced automatically.
- AI quality report — Deflection, fallback rate, response times, optimization insights.
- Conversation funnel — Conversion and drop-off from impressions to feedback.
- Support ops dashboard — SLA risk, backlog, assignee load, and duplicates.
- Usage tracking — Messages counted against plan limits.
Freshness
- Automatic re-indexing — Sitemap monitoring keeps content current.
- Scheduled crawls — Daily, weekly, or custom depending on your plan.
- Relevance tuning — Control when Threada answers vs asks for clarification.
Security
- SSO — OIDC and SAML.
- Role-based access — Admin, Editor, Viewer.
- Data controls — Retention windows, deletion on request, GDPR-aligned.
- Audit logs — Who changed what. Exportable.
Zapier recipes
Popular automations teams launch in minutes.
- Create a ticket when a contact form is submitted.
- Post urgent tickets to Slack or Teams for faster response.
- Open a Shopify refund request when a return is approved.
- Upsert a HubSpot contact when a new ticket arrives.
- Notify on SLA breaches or reassignment.
Product deep dives
Analytics (per-embed metrics)
Understand how each AI assistant performs across your sites: from engagement and containment to citation quality and unanswered questions.
Crawling & indexing
Threada continuously discovers, renders, and refreshes your content so answers stay grounded as your site evolves.
No-code configuration
Configure each assistant in minutes: branding, tone, retrieval behavior, and content freshness, without touching code.
Embed widget
Ship Threada Chat with a lightweight script or iframe. Keep styling, performance, and security under your control.